Photo taken on Nov. 12, 2014 shows a man named Zhang Liang who runs a Taobao e-business store selling woolen clothes in Yinchuan, capital of northwest China's Ningxia Hui Autonomous Region. The online sales of his store on "Double Eleven Day" reached 840,000 yuan, 40 times compared with daily sales. Online sales on Alibaba's Tmall.com, Taobao.com and its overseas outlets, such as AliExpress, topped 57.1 billion yuan as of 11:30 p.m. (1530 GMT) Tuesday, beating Tmall and Taobao's combined 2013 Singles' Day sales of 36.2 billion yuan, according to the company. Customers from 217 countries and regions joined the shopping spree, with Hong Kong, the United States and Russia claiming the three top-buyer areas. (Xinhua/Wang Peng)